Data Loss Prevention – the essential data protection in modern organizations
Data has become the main bargaining chip for cyberattackers, and recent statistics show the true size of the risk. The 2024 edition of the Proofpoint Data Loss Landscape highlights that almost no organization has escaped data loss or theft incidents, with an average of 15 incidents per company. The situation worsened last year, when data exfiltration was involved in 94% of cyberattacks globally (Tech Republic), with more and more ransomware campaigns combining information encryption with data theft.
At the same time, regulatory pressure is increasing. The DLA Piper GDPR Fines and Data Breach Survey shows that in 2024, record fines of €1.2 billion were imposed in Europe, bringing the total penalties applied since the launch of the GDPR (2018) to €5.88 billion. Big tech companies, such as Meta (with a record fine of €1.2 billion in 2023), remain preferred targets, but banks, energy suppliers and organizations in critical industries are increasingly being hit by attackers.
When data loss generates billions in penalties and associated costs, and a simple wrong click can trigger a chain of critical events, implementing advanced Data Loss Prevention/DLP solutions is no longer an option, but a necessity. The Proofpoint DLP solution, available through Safetech Innovations, gives organizations the ability to prevent data loss, theft, and exfiltration before they become news topics and sources of major financial loss.
Data theft in Romania. Relevant public incidents
Let’s remember that, in February 2025, a major telecom player in Romania was the target of a large-scale cyberattack: (https://economedia.ro/orange-victima-unei-brese-de-securitate-datele-unor-clienti-si-angajati-au-fost-publicate.html) a hacker accessed the company’s systems and stole 380,000 unique email addresses, internal documents, credit card details and sensitive information about employees, partners and contractors — in total 6.5 GB of data, including source code. The unauthorized access lasted over a month and later, the stolen data was published. According to the DNSC, the attack also affected government institutions, town halls, educational establishments, hospitals, banks, insurers, transport and energy companies.
Another highly publicized case took place at the end of last year – the City Hall of Sector 5 was also the victim of a cyberattack that stole personal data of over 200,000 citizens (https://www.digi24.ro/stiri/atacul-cibernetic-de-la-primaria-sectorului-5-date-a-sute-de-mii-de-cetateni-au-fost-scoase-la-vanzare-ce-au-mai-reusit-hackerii-2999823) – name, surname, parents’ names, addresses, CNPs, e-mails and telephone numbers. The attackers also had access to internal conversations between employees, fines imposed by the Local Police, patrol planning, platforms managed by the City Hall, but also to audio recordings of phone calls from the institution. The hackers demanded a ransom of $5 million, but the authorities refused to negotiate.
Also in 2024, the Chamber of Deputies (hackers stole 316 documents, even copies of parliamentarians’ identity documents), the Electrica Group, the website of the Suceava Local Police and the Mureș Hospital, the Timisoara City Hall, and the list goes on. The diversity of targets and industries targeted by hackers, from telecommunications and financial services to public administration and healthcare, underscores the urgent need for DLP solutions for advanced data protection.
Advanced protection with Proofpoint Data Loss Prevention
In 2024, Proofpoint was the only Data Loss Prevention solution provider to receive the “Customers’ Choice” distinction from Gartner® Peer Insights™, proving the superior level of user satisfaction and trust it enjoys compared to other similar solutions in the global market. By partnering with Proofpoint, Safetech Innovations brings to the local market the Proofpoint DLP solution, which provides unified protection at the email, cloud, web and endpoint levels.
Proofpoint Data Loss Prevention is a complete solution for data loss prevention by monitoring and protecting sensitive information across endpoints (even unmanaged), cloud applications (e.g., Microsoft 365, Google Workspace, Salesforce), and email communications. The solution combines advanced detection of sensitive content/data (including OCR for images and digital fingerprinting), dynamic risk-based policies, behavioral AI through the Nexus Relationship Graph, and automatic encryption. All managed from a unified console that allows triage of alerts, investigations and rapid response, with anonymization of user identification data. Additionally, it minimizes the risk of fines by ensuring compliance with strict regulations like GDPR.
Proofpoint Data Loss Prevention offers three implementation options, as follows:
- Email DLP & Encryption
Detects sensitive data through configurable rules, fingerprinting, OCR scanning and applies automatic encryption to protect email messages, either independently or integrated with other solutions. - Adaptive Email DLP
Combines traditional detection with behavioral AI to analyze working relationships and prevent data exfiltration by distinguishing legitimate communications from risky attempts and malicious behavior. - DLP Transform
Cross-channel solution that extends protection to endpoint, cloud, and web devices, providing centralized visibility, alert triage, incident management, and unified AI-powered policies, facilitating complete and integrated control of data loss risks across the organization.
Other key functionalities of the Proofpoint solution include:
- Email DLP & Encryption uses hundreds of predefined identifiers and customizable dictionaries to detect and protect financial data, medical information, and other critical data. Detects data in unstructured content in more than 300 file types.
- Dynamic and configurable encryption. Protect internal and external communications with automatic encryption, configurable globally, group, or user, with LDAP and Active Directory integration.
- Multiple options for accessing encrypted messages. Users can access messages via web portal (Secure Reader), dedicated Inbox (Secure Reader Inbox), Outlook plugin or internal encryption between employees.
- Automatic classification of critical data. Adaptive Email DLP automatically identifies sensitive data and monitors data transfers to personal or unauthorized accounts, preventing data exfiltration.
- Stable and easy-to-deploy endpoint agent. The DLP Transform agent runs in user-mode, is quickly deployed, and provides visibility into insider threats, with the ability to quickly change security policies.
- Elimination of email sending errors. Adaptive Email DLP automatically detects and alerts when emails are sent to recipients or with the wrong attachments.
Explore all the advanced functionalities of Proofpoint Data Loss Prevention by visiting the dedicated page: Proofpoint Data Loss Prevention.
Proofpoint Data Loss Prevention by Safetech Innovations
Safetech Innovations is an official Proofpoint partner and offers complete services for the implementation and use of the Proofpoint DLP solution, in cloud mode. Our team of more than 70 experts ensures the detailed analysis of the client’s requirements, the design of the system and the establishment of the necessary resources for an efficient implementation in line with the organization’s objectives.
The implementation process includes delivering, installing, and testing the solution, routing all customer outbound traffic through Proofpoint Protection Servers (PPS), configuring rules and dictionaries, auditing DLP, and training system administrators to make the best use of the platform. Safetech Innovations provides Proofpoint DLP configuration across multiple channels—email, cloud, web, and endpoints—for comprehensive, customized protection tailored to legal and operational requirements.
In the long term, we offer post-implementation technical support and continuous maintenance to maintain system performance, permanent monitoring of security events and rapid response to cyber incidents. Thus, customers benefit from complete cybersecurity management, reducing risks and ensuring operational continuity.
For more information about Proofpoint DLP solutions and complementary Safetech Innovations services, please contact us at [email protected] or +40 21 316 0565.